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Data-driven campaigns: is your business making any of these fatal mistakes?

Data-driven campaigns: is your business making any of these fatal mistakes?

Are your digital campaigns truly data-led? Or are they kind-of-data-led with very little consultation of the numbers going on below the...

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Brewing a culture of creativity to lead future growth

Brewing a culture of creativity to lead future growth

One thing’s for sure. People’s expectations for brands have changed, but our playbook for marketing had not. In the United States, the beer...

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Influencer marketing spend grows 83%

Influencer marketing spend grows 83%

There has been an 83% year-over-year growth in influencer marketing spend in the US and Canada, according to research from the influencer...

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